Shortcuts to Working Less and Earning More

In the 21st century, there is no shortage of ways to optimize earning while minimizing expenditure. There are many options available to online business owners. “Work smarter, not harder” is the mantra of many successful entrepreneurs, and it has a very specific application to online businesses. It's especially significant to the military spouse that likely has to start and stop their business tasks more often than most business owners.

Automate Your Workload

One of the best shortcuts to free up your time is to make use of automation tools (see my social media automation article here). You can automate your social media posting and reputation monitoring, link building and analysis, meetings and appointments, marketing efforts, email lists, sales, and customer support. If you find yourself stressed out over the amount of work you have to do, consider that there is an automation tool available for it.

I also recommend reading the book, “4 Hour Work Week.” It's a book that will definitely change your perspective on time management and prioritizing tasks.


Every person has unique strengths and weaknesses. There are some things you are going to hate doing, and some things that you will enjoy. This means that you can hire people to do the things that they love to do, but you hate. Freelancers and outsourcing agencies are available and they can massively assist in reducing your workload. Here is a list of some reputable sites to find quality freelancers: Freelancer, Fiverr (Click Here fo2 20% off Your First Order), Guru, Upwork. A lot of the time, I will go to any of these sites to find a Virtual Assistant that can do data entry or any maintenance type work while I work on the creative projects.

Hire a Virtual Assistant

A virtual assistant is a low-cost freelancer that completes all the jobs you need to get done such as data entry, meeting scheduling, emails and so on. You can hire them on an hourly basis to complete simple tasks. Finding the right one might take a while, but it can definitely turn out to be a shortcut to success in the long-term. There are some really great agencies out there that will vet your VA and sometimes even train them for a specialized project. I have had great experience with my VA's and have found them very valuable to my business growth. If you're looking for some prequalified VA's to hire go chat with, Peggy Re James is your lady!

Collaborations and Networking

Connecting with people in your field is a quick route to growing your business. If you are a nomadic family or military family, like myself, this is a pain point you'll have to overcome and face head on.

You can network with people face to face. It is difficult to know what networks to join or who you can connect with locally, but if you do the research and start getting involved- it will benefit both your social and business life. There is also a growing number of digital nomad hubs across the globe, and you might find a group of them living near you that can relate to your situation.

In any platform, digital OR face-to-face, You can promote each other’s products and services. By leveraging the power of multiple platforms (Social Media, Clickfunnels, Conferences, Outreach etc.), you will be able to grow far faster compared to doing it alone.

Schedule Some Down Time

Rest and relaxation are vital and are a necessity to ensure success. One of the reasons you are creating an online business is to enjoy the benefits that it has to offer, such as flexibility and enjoyment. So make sure you take at least one day a week where you don’t do anything work-related.

I personally, love riding (If you're ever in the UK around Cambridge area, Barrow Hall Stable is THE best place to learn to ride)! I take one day a week to get out to the stable to brush up on my riding skills. Whatever, you choose to do, make sure it re energizes you and calms your sole for the work ahead.

Being an entrepreneur is a tedious and mind numbing task at time, and it is so important to allow yourself the time freedom that you are working toward. You can then come back to work on Monday morning completely refreshed and will see things from a clear perspective. Working too hard will not benefit you or your brand. If you haven't read the book, “4 Hour Work Week,” yet- please do yourself a favor and get it now!

Now go work ON your business, not IN it <<< Nerdy “4 Hour Work Week,” reference.

P.S. Yoga does WONDERS in your down time!

P.P.S. If you want to see what tools I use in my day to day tasks, check out the resources page on the main site.

**As always, if you have any insight or questions on any blog article- Simply, comment below and let me know how I can help. I love getting positive feedback and welcome any questions that could offer support or clarification on the topic. Have a blessed day and I hope you're crushing your goals!**



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Rachel Herrera

Business Strategist & Founder at MilSpo Millionaire
Rachel Herrera is an Author, Content Creator, and Business Strategist who holds an M.S. In Behavioral Health and Psychology. She helps her clients scale and automate their e-commerce and MLM businesses- making them truly location independent.